SEO Glossary


The world of SEO and Internet Marketing has gained considerable popularity in the last few years, and has its own language and dictionary of terms. We have compiled a list of some of the most used words in Search Engine Optimization and other Internet related terms to help you.

Select a letter to see the terms starting with this letter.

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Glossary starting with 'D'

Clicking on the glossary term will take you to information about that term.
Dead LinkDeep LinkingDelistingDescriptionDestination URLDirectoryDMOZDomainDoorway PageDynamic ContentDynamic IP AddressDynamic Page


# Term and Description
1.

Dead Link

A link that produces a 404 error, page not found.
2.

Deep Linking

Links pointing to a web page other than your index page.
3.

Delisting

The removal of a listing as a result of inaction or poor performance.
4.

Description

The description of a web site in a web directory or Search Engine. Human-edited web directories usually compose a description after reviewing the site. The description gives information about the website to users interested in the website.
5.

Destination URL

The page to which a user is directed to when he clicks on the ad.
6.

Directory

A website that list other websites in their various categories.
7.

DMOZ

A large directory of websites run by volunteers. Their database is used by many website across the internet. Also referred to as the 'Open Directory Project'.
8.

Domain

The name for a website e.g. SEO-Reloaded.com
9.

Doorway Page

Special highly optimised web pages that are created in order to rank well when a user enters a certain key phrase, or search term, into a search engine. Also known as Gateway pages and Hallway Pages.
10.

Dynamic Content

Most URLs ending with .php, .asp, .cfm, .cgi or .shtml are serving dynamic content. Dynamic content pages are generated "on-the-fly" as a result of some action by the user.
11.

Dynamic IP Address

An IP address that changes each time you log onto the Internet.
12.

Dynamic Page

A page that generates content "on-the-fly" as a user requests the page. Most dynamic pages can be identified by ?, & and other characters in the URL.

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